Name: The Prize of Success: The Swiss Design Awards and the Closed Networks of Promotion (en Inglés)
SKU: 61069457
Price: 926.64 MXN
Availability: InStock
Author: Jonas Berthod
ISBN: 9783837671919

portada The Prize of Success: The Swiss Design Awards and the Closed Networks of Promotion (en Inglés)

The Prize of Success: The Swiss Design Awards and the Closed Networks of Promotion (en Inglés)

Formato

Libro Físico

Editorial

Transcript Publishing

Autor

Jonas Berthod

Idioma

Inglés

N° páginas

256

Encuadernación

Tapa Blanda

ISBN13

9783837671919

The Prize of Success: The Swiss Design Awards and the Closed Networks of Promotion (en Inglés)

Jonas Berthod (Autor) · Transcript Publishing · Tapa Blanda

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Reseña del libro "The Prize of Success: The Swiss Design Awards and the Closed Networks of Promotion (en Inglés)"

In the small world of Swiss graphic design, prizes such as the Swiss Design Awards (SDA) are followed closely. The winners' works are admired, envied and emulated. The generous prize money allows designers to launch their careers and focus on lesser paid but critically recognised work. Awards thus play the role of bellwethers of the scene. However, criticisms inevitably arise. Speaking in hushed tones, designers speculate as to why a colleague won over another. Rumours have it that jury members favour their inner circles and exclude competitors. Analysing this universe in detail, Jonas Berthod retraces the recent history of the SDA and the emergence of a new design culture in Switzerland.