Name: Strategic Management and Competitive Advantage: Concepts Global Edition (en Inglés)
SKU: 51958928
Price: 2099.57 MXN
Availability: InStock
Author: Jay B. Barney; William S. Hesterly
ISBN: 9781292266954

portada Strategic Management and Competitive Advantage: Concepts Global Edition (en Inglés)

Strategic Management and Competitive Advantage: Concepts Global Edition (en Inglés)

Formato

Libro Físico

Editorial

Pearson

Autor

Jay B. Barney; William S. Hesterly

Año

2019

Idioma

Inglés

N° páginas

392

Encuadernación

Tapa Blanda

ISBN13

9781292266954

N° edición

Strategic Management and Competitive Advantage: Concepts Global Edition (en Inglés)

Jay B. Barney; William S. Hesterly (Autor) · Pearson · Tapa Blanda

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Reseña del libro "Strategic Management and Competitive Advantage: Concepts Global Edition (en Inglés)"

For courses in strategy and strategic management. Core strategic management concepts without the excessStrategic Management and Competitive Advantage: Concepts strips out the unnecessary, by presenting material that answers the question: does this concept help students analyze real business situations? Each chapter has four short sections that cover specific issues in depth, allowing professors to adapt the text to their particular needs. By utilizing this carefully crafted approach, the 6th Edition provides students with the tools they need for strategic analysis. Pearson MyLab™ Management is not included. Students, if MyLab Management is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. MyLab Management should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. Reach every student by pairing this text with Pearson MyLab ManagementMyLab™ is the teaching and learning platform that empowers you to reach every student. By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student.