Name: Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization (en Inglés)
Price: 795.35 MXN
Availability: InStock
Author: Jenkins, Andrew
ISBN: 9781398603691

Envío gratis

portada Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization (en Inglés)

Formato

Libro Físico

Autor

Andrew Jenkins

Editorial

Kogan Page

Año

2022

Idioma

Inglés

N° páginas

248

Encuadernación

Tapa Blanda

Dimensiones

23.4 x 15.6 x 1.7 cm

Peso

0.35 kg.

ISBN13

9781398603691

N° edición

Categorías

Estrategia empresarial
Mercado online

Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization (en Inglés)

Andrew Jenkins (Autor) · Kogan Page · Tapa Blanda

Libro Nuevo

$ 795.35

$ 1,590.71

Ahorras: $ 795.35

50% descuento

Envío normal

Origen: Reino Unido (Costos de importación incluídos en el precio)

Se enviará desde nuestra bodega entre el Martes 11 de Junio y el Miércoles 19 de Junio.

Lo recibirás en cualquier lugar de México entre 1 y 3 días hábiles luego del envío.

Reseña del libro "Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization (en Inglés)"

Social media has become an imperative for almost every business. Discover how to successfully implement an effective social media strategy that is supported and integrated throughout every part of your organization, with this essential handbook to enhancing your online presence. Social Media Marketing for Business provides a step-by-step roadmap to setting up effective workflows, team configurations, governance models and social media policies, alongside creating and measuring content and social media campaigns that have the competitive edge. Featuring insights from leading industry experts, it covers areas such as balancing social media ownership, measuring success using analytics and conducting a social media audit. Containing an array of international case study examples from organizations such as The World Wildlife Fund (WWF), Deloitte Digital, Dell, Burger King and LVMH, Social Media Marketing for Business explores how to build a supportive culture, get buy-in and the common pitfalls to avoid. Supported by a content calendar templates, content marketing framework and online presentation slides, this book is a one-stop-shop for developing effective social media marketing strategies and integrating them within your business.