Name: Social Business: Theory, Practice, and Critical Perspectives (en Inglés)
SKU: 62095047
Price: 2766.94 MXN
Availability: InStock
Author: Grove Andrea,Berg Gary A.
ISBN: 9783662512203

portada Social Business: Theory, Practice, and Critical Perspectives (en Inglés)

Social Business: Theory, Practice, and Critical Perspectives (en Inglés)

Formato

Libro Físico

Editorial

Springer

Autor

Grove Andrea,Berg Gary A.

Idioma

Inglés

N° páginas

249

Encuadernación

Tapa Blanda

ISBN13

9783662512203

N° edición

Social Business: Theory, Practice, and Critical Perspectives (en Inglés)

Grove Andrea,Berg Gary A. (Autor) · Springer · Tapa Blanda

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Reseña del libro "Social Business: Theory, Practice, and Critical Perspectives (en Inglés)"

Conceptualized and put into practice by Nobel Peace Prize Laureate and Presidential Medal of Freedom recipient Dr. Muhammad Yunus, social businesses work to address social ills such as poverty, lack of health care, gaps in education and environmental challenges. This book explores the ideation, practice and evaluation of the concept of social business. Not just theoretical foundations but several case studies of social businesses around the world and state-of-the-art assessment of the issues that arise in the planning, marketing and evaluation of social businesses, are featured in this book.This cutting-edge collection of articles, presented by the California Institute for Social Business (CISB) in collaboration with Professor Yunus, is one of the first comprehensive collections of theory and research on the emerging field of social business. The diverse group of authors come from around the world and from various disciplinary backgrounds, representing the leading academic experts on social business phenomena.