Name: Organizational Creative Capabilities: Management Factors, Processes and Devices (en Inglés)
SKU: 59650870
Price: 2723.94 MXN
Availability: InStock
Author: Parmentier, Guy
ISBN: 9781786308122

portada Organizational Creative Capabilities: Management Factors, Processes and Devices (en Inglés)

Organizational Creative Capabilities: Management Factors, Processes and Devices (en Inglés)

Formato

Libro Físico

Editorial

Wiley-Iste

Autor

Parmentier, Guy

Idioma

Inglés

N° páginas

256

Encuadernación

Tapa Dura

Dimensiones

23.4x15.6x1.6 cm

Peso

0.53 kg.

ISBN13

9781786308122

Categorías

Gestión de proyectos

Organizational Creative Capabilities: Management Factors, Processes and Devices (en Inglés)

Parmentier, Guy (Autor) · Wiley-Iste · Tapa Dura

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Reseña del libro "Organizational Creative Capabilities: Management Factors, Processes and Devices (en Inglés)"

Creativity, whether individual or collective, is often approached without taking into account organizational processes, routines and management systems. However, in today's constantly changing world, developing creativity at all levels of an organization is the key to developing a continuous flow of innovation and solving complex problems in order to achieve set goals. Organizational Creative Capabilities presents a comprehensive approach to creativity, with a view towards building a genuine organizational capability with the potential to deliver strategic advantages. The book provides an understanding of organizational creative capabilities through methods of openness, slack, socialization, agility, equipment and idea management. It provides keys and examples for developing recurrent, value-creating creativity, and also addresses the question of measuring the performance of creative capabilities.