Name: Managerial Economics
Price: 1616.73 MXN
Availability: InStock
Author: Carsten Scheibye;Mark Hirschey;Leonardo Santiago;Eric Bentzen
ISBN: 9781473795501

Formato

Libro Físico

Editorial

Cengage Learning EMEA

Autor

Carsten Scheibye;Mark Hirschey;Leonardo Santiago;Eric Bentzen

Año

2026

N° páginas

796

Encuadernación

Tapa Blanda

ISBN13

9781473795501

Managerial Economics

Carsten Scheibye;Mark Hirschey;Leonardo Santiago;Eric Bentzen (Autor) · Cengage Learning EMEA · Tapa Blanda

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Reseña del libro "Managerial Economics"

The seventeenth edition of Managerial Economics combines quantitative methods and economic analysis with a practical, problem-solving approach to enable students to develop the skills required to make informed managerial decisions. The text’s unique, integrative approach demonstrates the cohesive nature of organizations and how business decisions are interdisciplinary - accounting, finance, marketing, personnel andproduction functions all need to integrate effectively, to ensure success. Using economic concepts and tools applied to updated and engaging examples of real-world companies and management situations, the authors provide a robust approach to the practical application of the academic principles of managerial economics.