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Information Systems for Managers in the Digital Age without Cases, Edition 5.0 (en Inglés)
Piccoli, Gabriele; Pigni, Federico (Autor)
·
Prospect Press
· Tapa Blanda
Information Systems for Managers in the Digital Age without Cases, Edition 5.0 (en Inglés) - Piccoli, Gabriele; Pigni, Federico
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Reseña del libro "Information Systems for Managers in the Digital Age without Cases, Edition 5.0 (en Inglés)"
An eTextbook version is available at VitalSource.com for $49.25 USD. ISBN: 978-1-943153-85-5.Information Systems for Managers focuses on what students need to know to be effective managers in the digital age. Building from a discussion of fundamental concepts, Piccoli and Pigni use a practical and applied approach, not only to demonstrate the strategic importance of IS, but also to impart methods for creating and maintaining value. Far more than a summary of IS topics, the textbook empowers readers to realize the transformative business potential of IT.This transformed Edition 5.0 focuses on managers operating in a world where digital disruption, digital transformation, digital innovation, and digital entrepreneurship have become the norm.Features: Teach students to use information technology for value creationUsing a hands-on approach, students as managers learn to develop value-added strategic initiatives using various frameworks.Spark classroom discussions with casesEach chapter starts with a minicase designed to jump-start conversations. The "With Cases" version includes full-length cases providing for more extended application of the chapter concepts and discussion.Engage your students with non-academic writingPractical advice is provided in a non-academic writing style with a "toolkit" approach.
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