Name: Fox Populism: Branding Conservatism as Working Class (Communication, Society and Politics) (en Inglés)
SKU: 52455944
Price: 2146.81 MXN
Availability: InStock
Author: Reece Peck
ISBN: 9781108496766

portada Fox Populism: Branding Conservatism as Working Class (Communication, Society and Politics) (en Inglés)

Fox Populism: Branding Conservatism as Working Class (Communication, Society and Politics) (en Inglés)

Formato

Libro Físico

Editorial

Cambridge University Press

Autor

Reece Peck

Año

2019

Idioma

Inglés

N° páginas

308

Encuadernación

Tapa Dura

ISBN13

9781108496766

Categorías

Estudios sobre los medios: periodismo
Noticias y periodismo

Fox Populism: Branding Conservatism as Working Class (Communication, Society and Politics) (en Inglés)

Reece Peck (Autor) · Cambridge University Press · Tapa Dura

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Reseña del libro "Fox Populism: Branding Conservatism as Working Class (Communication, Society and Politics) (en Inglés)"

Fox Populism offers fresh insights into why the Fox News Channel has been both commercially successful and politically effective. Where existing explanations of Fox's appeal have stressed the network's conservative editorial slant, Reece Peck sheds light on the importance of style as a generative mode of ideology. The book traces the historical development of Fox's counter-elite news brand and reveals how its iconoclastic news style was crafted by fusing two class-based traditions of American public culture: one native to the politics in populism and one native to the news field in tabloid journalism. Using the network's coverage of the late-2000s economic crisis as the book's principal case study, Peck then shows how style is deployed as a political tool to frame news events. A close analysis of top-rated programs reveals how Fox hails its audience as 'the real Americans' and successfully represents narrow, conservative political demands as popular and universal.