Name: Dreamers Who Do: Intrapreneurship and Innovation in the Media World (en Inglés)
SKU: 54031167
Price: 556.79 MXN
Availability: InStock
Author: Stagni, Virginia ; Haile, Tony ; Calabrò, Antonio
ISBN: 9788831322287

portada Dreamers Who Do: Intrapreneurship and Innovation in the Media World (en Inglés)

Dreamers Who Do: Intrapreneurship and Innovation in the Media World (en Inglés)

Formato

Libro Físico

Autor

Virginia Stagni

Prefacio de

Tony Haile

Epílogo de

Antonio Calabrò

Editorial

Egea Spa - Bocconi University Press

Año

2021

Idioma

Inglés

N° páginas

154

Encuadernación

Tapa Blanda

Dimensiones

22.6x15x1 cm

Peso

0.27 kg.

ISBN13

9788831322287

Categorías

Emprendimiento y emprendedores
Industrias de los medios de comunicación, entretenimiento e información

Dreamers Who Do: Intrapreneurship and Innovation in the Media World (en Inglés)

Virginia Stagni (Autor) · Tony Haile (Prefacio de) · Antonio Calabrò (Epílogo de) · Egea Spa - Bocconi University Press · Tapa Blanda

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Reseña del libro "Dreamers Who Do: Intrapreneurship and Innovation in the Media World (en Inglés)"

"In ancient Roman times, Janus was the God of beginnings and passages, divinity of change and time. He had two faces: one that looked to the past, the other one that observed the future. Janus is, to me, the best representation of journalism's essence today." Disruption, from Latin (dis- 'apart' + rumpere 'to break'), means tearing something into pieces, destroying it completely. In the chaotic, uncertain, fast-paced contemporary world, journalism must embrace change and adapt. Based on this assumption, the author covers her experience towards the centenary media business with a fresh and entrepreneurial approach. Framing her analysis with the Chaos and Network theories, she brings the reader into a journey through the future of journalism, which now more than ever must turn into a trustworthy, reliable, and sense-making entity, representative of our society. Exploring myths and stories from Plato's Cave to the Black Swan, from Leonardo da Vinci to Giuseppe Garibaldi, from Adriano Olivetti to Steve Jobs, this book is an unconventional invitation for a new generation of intrapreneurs ("entrepreneurs in house") to take part in the transformational process of news industry.