Name: The Internet as a Technology-Based Ecosystem: A New Approach to the Analysis of Business, Markets and Industries (en Inglés)
Price: 1503.93 MXN
Availability: InStock
Author: Walton, Nigel
ISBN: 9781349936243

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portada The Internet as a Technology-Based Ecosystem: A New Approach to the Analysis of Business, Markets and Industries (en Inglés)

Formato

Libro Físico

Autor

Nigel Walton

Editorial

Palgrave MacMillan

Idioma

Inglés

N° páginas

168

Encuadernación

Tapa Blanda

Dimensiones

21.0 x 14.8 x 1.0 cm

Peso

0.23 kg.

ISBN13

9781349936243

Categorías

Economías emergentes
Comercio electrónico
Investigación operativa
Sostenibilidad
Finanzas e inversiones en línea
Software empresarial

The Internet as a Technology-Based Ecosystem: A New Approach to the Analysis of Business, Markets and Industries (en Inglés)

Nigel Walton (Autor) · Palgrave MacMillan · Tapa Blanda

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Origen: Estados Unidos (Costos de importación incluídos en el precio)

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Reseña del libro "The Internet as a Technology-Based Ecosystem: A New Approach to the Analysis of Business, Markets and Industries (en Inglés)"

This book examines and critiques classical approaches to strategic analysis, whilst exploring alternative methods which utilise ecosystem and platform concepts, as well as chaos and complexity theories. The innovative study provides a critique of the neoclassical Newtonian school of strategy, and proves it to be largely inappropriate as a decision-making methodology in today's internet-based market. By developing a new biological hydrothermal vent model in which analogical comparisons are made with the Information Communication Technology (ICT) sector, the chapters challenge existing paradigms of competitive advantage and analyse the extent to which the Internet can be considered to be an ecosystem in its own right. The Internet as a Technology-Based Eco-System offers a range of alternative models and analytical frameworks for the analysis of internet-based technology companies in the twenty-first century, creating a valuable tool for students and academics undertaking research in strategy, technology and electronic engineering.