Name: The Innovator's Dilemma, With a new Foreword: When new Technologies Cause Great Firms to Fail (en Inglés)
Price: 629.05 MXN
Availability: InStock
Author: Christensen Clayton M.
ISBN: 9781647826765

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portada The Innovator's Dilemma, With a new Foreword: When new Technologies Cause Great Firms to Fail (en Inglés)

Formato

Libro Físico

Editorial

Harvard Business Review Press

Autor

Christensen Clayton M.

Idioma

Inglés

N° páginas

320

Encuadernación

Tapa Dura

ISBN13

9781647826765

The Innovator's Dilemma, With a new Foreword: When new Technologies Cause Great Firms to Fail (en Inglés)

Christensen Clayton M. (Autor) · Harvard Business Review Press · Tapa Dura

Libro Físico

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Reseña del libro "The Innovator's Dilemma, With a new Foreword: When new Technologies Cause Great Firms to Fail (en Inglés)"

The bestselling classic on disruptive innovation by renowned author Clayton M. Christensen.His work is cited by the world's best-known thought leaders, from Steve Jobs to Malcolm Gladwell. In this classic bestseller--one of the most influential business books of all time--innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right yet still lose market leadership.Now with a foreword by Marc Benioff, the cofounder and CEO of Salesforce, Christensen explains why most companies miss out on new waves of innovation. No matter the industry, he says, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices.Offering both successes and failures from leading companies as a guide, The Innovator's Dilemma gives you a set of rules for capitalizing on the phenomenon of disruptive innovation.Sharp, cogent, and provocative--and consistently noted as one of the most valuable business ideas of all time--The Innovator's Dilemma is the book no manager, leader, or entrepreneur should be without.