Name: Strategic Management: Concepts and Cases: Competitiveness and Globalization (en Inglés)
Price: 1240.38 MXN
Availability: InStock
Author: Michael A. Hitt; R. Duane Ireland; Robert E. Hoskisson; Jeffrey S. Harrison
ISBN: 9780357716762

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portada Strategic Management: Concepts and Cases: Competitiveness and Globalization (en Inglés)

Formato

Libro Físico

Editorial

Cengage Learning

Autor

Michael A. Hitt; R. Duane Ireland; Robert E. Hoskisson; Jeffrey S. Harrison

Idioma

Inglés

N° páginas

600

Encuadernación

Tapa Blanda

ISBN13

9780357716762

N° edición

Strategic Management: Concepts and Cases: Competitiveness and Globalization (en Inglés)

Michael A. Hitt; R. Duane Ireland; Robert E. Hoskisson; Jeffrey S. Harrison (Autor) · Cengage Learning · Tapa Blanda

Libro Físico

$ 1,240.38

$ 2,480.75

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Origen: Reino Unido (Costos de importación incluídos en el precio)

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Reseña del libro "Strategic Management: Concepts and Cases: Competitiveness and Globalization (en Inglés)"

Examine strategic management with the market-leading book that sets the standard as today's most intellectually rich, but practical analysis of strategic management. Written by award-winning instructors and prominent management scholars, Hitt/Ireland/Hoskisson/Harrison's STRATEGIC MANAGEMENT: COMPETITIVENESS AND GLOBALIZATION, 14E incorporates cutting-edge research and examples from more than 600 companies. This edition combines a classic industrial organization model with a resource-based view of the firm and a stakeholder perspective to demonstrate how businesses establish competitive advantages in the global market. You study how firms govern themselves, formulate and implement strategies that create value for stakeholders, use strategic alliances to enhance global competitiveness and meld strategic management and entrepreneurial behaviors for winning growth strategies. MindTap and Cengage Infuse online resources are also available to help you excel as a strategic leader.