Music Is Your Business: The Musician's FourFront Marketing and Legal Guide (en Inglés)
Reseña del libro "Music Is Your Business: The Musician's FourFront Marketing and Legal Guide (en Inglés)"
For musicians and independent record labels This book takes the mystery out of the music business. You need to know how the music industry works, and you need accurate legal information targeted to your career-whether you're an experienced performer or just starting out. Music industry veteran Christopher Knab is a DIY pioneer. His honest, no-nonsense information empowers you to sell, promote, publicize, and perform your music. Learn how to work with industry professionals, prepare a career plan and publicity campaign, connect with your fanbase, grab the attention of distributors, get radio airplay, negotiate offers for live performances, and create a demand for your music with traditional methods and social networking strategies. Entertainment law attorney Bartley F. Day's straight-to-the-point legal chapters include: Making Sense of Music Industry Contracts, Recording a Cover Version, Trademarking Band Names, Insider Tips for Hiring a Music Attorney, Filing Copyright Applications, Recording Contract Advances and Royalty Rates, and a chapter on the controversial 360 Deals now offered by many record labels. This edition is filled with topics, including: Radio's Reasons Not to Play a Record, and favorites like, Ten Reasons Why Musicians Fail (and How Not To), and Con Jobs: Watch Out for the Flim-Flam Man. There's a sample Four Front Music Marketing Plan, a Distributor One-Sheet, a Band Tour and Work Schedule, a Band Bio, and much, much more. At 343 pages, this edition is over 70 pages longer than the 3rd edition. Revised, illustrated, and indexed, the 4th edition of Music Is Your Business is the essential book for independent musicians and record labels, and is used as a college and university textbook.
