One of the most popular social media platforms in the world is Snapchat and rightly so. It helps people in connecting with their friends and family and it does so with the help of the latest technology allowing pictures and videos. Snapchat was launched in the year 2011 and it was meant to serve as a platform for picture social media. The app helps in encouraging people to post and share their pictures and videos with their friends and family members and after the lapse of a few seconds, these pictures will self-destruct and this is the unique feature of Snapchat. Snapchat is extremely popular amongst teens as well as young adults. It isn't however restricted to just this and can be made use of increasing your business potential. It is indeed a perfect promotional tool for selling products and services. Many companies, regardless of their size, are not making use of this platform for selling their products. If you happen to be a businessman looking for a manner in which you can make use of this app's popularity, then you have selected the right book! Inside I will guide you through all the details of this app and help you in understanding its uses for people as well as businesses. We will take a look at the process of getting started with Snapchat and show you the ways in which a business can make the most of it. If you aren't on Snapchat yet, then you are definitely missing out on a lot of fun. Once you have finished reading this book, you will be eager to put this app to good use. So, hop on board and let us explore this app. Let's get started!