How to Become a Digital Leader: A Roadmap to Success (en Inglés)

Cathy C. Smith · Createspace

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Reseña del libro

This book is intended for leaders in any industry who want to explore a new way of thinking about digital transformation to enable companies to stay competitive and appease the digital customer. If you are stuck in the pre-digital age with 1980s, 1990s, or 2000s business strategies trying to figure out what has happened in recent years that has left you behind, this book is for you. It tells you about emerging technologies: Big Data, Artificial Intelligence, Blockchain, Cybersecurity, Cloud Computing, and Robotics. If the thought of changing your company from an “old fashioned” business model to a digital business model keeps you up at night, this informative book will ease your concerns, bring you up to speed, and give you resources on how to become a digital business leader in the digital age. You’ll learn about what has changed and how to prepare for what’s here now digitally and what’s coming ahead digitally—in simplified language.

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