Contemporary Financial Management (en Inglés)

Moyer, R. Charles ; McGuigan, James R. ; Rao, Ramesh P. · Cengage Learning

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Packed with current examples from companies you know, CONTEMPORARY FINANCIAL MANAGEMENT, 14e, equips you with the knowledge and skills to enhance enterprise value, manage risk, and effectively manage cash flow. Completely up to date with the latest developments from the field, the text explores the international aspects of financial management, the ethical behavior of managers, the unique finance-related concerns of entrepreneurs, and the effects of the 2008-2009 recession. Chapter-opening "Financial Challenges," integrative cases, and other learning features highlight critical concepts and enable you to apply what you learn to real-world practice. Excel templates allow you to use technology to achieve financial management objectives.

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