Written by an eCommerce business expert who has sold over $1 Billion of product on-line in the last 15 years this book is a step by step guide that explains in detail how to plan, build and run a complete Online retail system using low cost, Online tools including; Shopify, Google AdWords, Analytics, Shopping, Merchant Center, YouTube and Apps, Helpscout, Chatra, MailChimp, Vimeo. 15 years of experience is distilled into tips that could save you thousands on set up alone and tens of thousands on marketing your store. Contains over 500 pages of detailed instructions that anyone can follow with more than 500 illustrations. The book also comes with a free downloadable business plan template